Mentors

Meet the practitioners who mentor and teach on Hat IQ, and find their courses and upcoming events.

3 mentors

Joana Inch

Mentor

Head of ABM & Automation at Hat Media

Account Based Marketing

Go To Market

Demand Generation

With 20 years in B2B tech and SaaS marketing, I’ve spent my career figuring out how companies really grow. Today I focus on go-to-market engineering, data architecture and AI-driven marketing systems, and I enjoy helping other marketers work out how to build growth engines that hold up.

Vladimir Troharov

Mentor

I am a DevOps engineer with over 20 years of experience spanning SaaS, Telecommunications, and Banking. I have built and scaled infrastructure for fast-moving product teams and highly regulated enterprises alike, giving me a rare perspective on how to balance speed, security, and reliability. I mentor technical founders and engineering teams looking to mature their DevOps practice without losing momentum.

Nigel Houghton

Mentor

Nigel Houghton is CEO of Hat Media, the Australian go-to-market agency behind Hat IQ. He helps SaaS and B2B tech companies de-risk market entry and turn growth strategy into predictable results, and developed Hat Media's Milestone-Driven ABM framework — aligning marketing, sales and leadership around clear growth milestones. On Hat IQ, he shares the practical frameworks and real-world insight behind modern ABM and GTM with the next generation of B2B leaders.